Focus on value in an ecosystem
Find the right partners to ensure success
Typically, organisations are part of a value system. This includes the activities of partners and suppliers as well as channels and customers. In recent years, the way organisations create value has changed.
Advances in technology that make digital processing, data storage and communication cheaper have changed traditional business architecture from a vertically integrated value chain to a stack-based structure (an ecosystem). This means that no single organisation can operate in isolation, and neither should they desire that.
Whether we like it or not, private individuals, businesses, and government organisations are all part of multiple ecosystems.
In car parking these include parking management systems, digital payment, transaction and administrative process flows, event management, loyalty programmes for specific target groups, local mobility needs and regulations, city parking capacity, digital integration and information sharing with partners and customers, for example real time availability, navigation, PRIS and traffic systems, to name a few.
- are, by nature, highly integrated and link different layers in the value chain;
- adjust to your own moves, and those of your competitors and potential complementors.
- scale with a substantial portfolio of parking facilities;
- innovation with smart co-creation partnerships.
- enhancing your business performance in support of your strategy;
- aiming for both higher operational efficiency and a better customer experience.
Shift your mindset towards cooperation
- payment providers for easy payments and transactions;
- municipalities to improve mobility and accessibility;
- private landlords to optimise parking capacity;
- public landlords to balance parking tariffs;
- ICT suppliers to integrate back-office systems;
- on-street enforcement to enhance use of public space.
- enhance internal and external processes as well as how these communicate;
- further develop existing products to digital versions;
- create new digital products.
We took an end-to-end approach to digitisation, rethinking how value is delivered to end users and focussing our attention on our customers' journey. At the same time we prioritised needs based on value and cost, ensuring it was either worth building or worth exploring.
In the second step, as we are not a 'new' player (a start-up), we ensured we properly managed our existing business while innovating and expanding into new business opportunities.
Balancing the operation of our existing business and the exploration of new opportunities.
You're welcome to partner with us
So, if you have car parking property and want to focus on your business specific added value, you may want to consider becoming part of the Q-Park ecosystem.
We've already digitally transformed our parking business to enhance performance – you are welcome to take advantage of that.